Friday, June 24, 2022
Cannabis News Daily
No Result
View All Result
  • Home
  • Cannabis News
  • Medical Marijuana
  • Legalization
  • Cannabis Business
  • Cannabis Laws
  • Cannabis Retail
No Result
View All Result
  • Home
  • Cannabis News
  • Medical Marijuana
  • Legalization
  • Cannabis Business
  • Cannabis Laws
  • Cannabis Retail
No Result
View All Result
Cannabis News Daily
No Result
View All Result
Home Cannabis Business

EXCLUSIVE: Trulieve CEO On Harvest Deal, Shifting Cannabis Industry Focus, Social Equity

cannabisnews by cannabisnews
June 4, 2021
in Cannabis Business
0
EXCLUSIVE: Trulieve CEO On Harvest Deal, Shifting Cannabis Industry Focus, Social Equity
0
SHARES
2
VIEWS
Share on FacebookShare on Twitter


Trulieve Cannabis Corporation (OTCQX:TCNNF) CEO Kim Rivers opened day two of the Benzinga Cannabis Capital Conference Friday with Cheddar Reporter Chloe Aiello.

The two discussed the evolving cannabis space as well as the latest developments for Trulieve.

“Trulieve is moving right along with the rest of the industry at an accelerated pace,” Rivers said. 

Aiello said Trulieve stands out in the market with 13 consecutive quarters of profitability.

In May, the company made headlines with its plans to purchase Harvest Health & Recreation Inc. (OTCQX:HRVSF) for $2.1 billion. The deal widens Trulieve’s market presence to 11 states.

Trulieve’s CEO On Changing The Cannabis Conversation

Trulieve has used its success and momentum to help change the industry conversation “to show that there is a way to both have exceptional accelerated growth, but also [be] fiscally responsible and [guard] shareholder value,” Rivers said at the virtual Benzinga conference. 

The shifting conversation in the space includes achieving scale through the supply chain, the CEO said. 

“It’s not good enough to have 15 states but only … reaching a fraction of those populations,” she said. 

The focus is now heading toward penetration and building customer loyalty, Rivers said. 

Trulieve has plans to open additional stores in Massachusetts and Pennsylvania this year, the CEO said. 

Rivers On Trulieve’s Social Equity Focus 

Social equity is a must for Rivers, she told Cheddar’s Aiello.

If approved at the upcoming annual shareholders meeting, women will make up 50% of Trulieve’s board, the CEO said. 

She also commended the recently reintroduced MORE Act in the U.S. House of Representatives.

Rivers highlighted provisions geared at additional funds for minority groups and women, including an emphasis on small business.

Still, licensing can’t be the end goal of social equity, she said.

“I think it’s fantastic that states are offering you new licenses or have different programs,” Rivers said. “It’s all about: how do we get these business actually launched and stable and profitable?” 

Photo courtesy of Trulieve. 



Source link

RELATED POSTS

Will SAFE Banking Act help?

CannaBiz: What it takes to get into the cannabis industry

ShareTweetPin
cannabisnews

cannabisnews

Related Posts

Will SAFE Banking Act help?

Will SAFE Banking Act help?

by cannabisnews
March 26, 2022
0

Weed dispensaries targeted by robbers: Will SAFE Banking Act help?News Sports Entertainment Life Money Tech Travel OpinionA bill that...

CannaBiz: What it takes to get into the cannabis industry

CannaBiz: What it takes to get into the cannabis industry

by cannabisnews
March 26, 2022
0

“So we were actually, I think, the fourth people to apply for a retail license. I was very much...

Warily, Tribes Prepare for Cannabis Ventures in New Mexico | New Mexico News

Warily, Tribes Prepare for Cannabis Ventures in New Mexico | New Mexico News

by cannabisnews
March 26, 2022
0

By MORGAN LEE, Associated PressSANTA FE, N.M. (AP) — Two tribal communities have been reassured they'll be able to...

Pennsylvania Reverses Decision on CBD Edibles – Cannabis Business Times

Pennsylvania Reverses Decision on CBD Edibles – Cannabis Business Times

by cannabisnews
March 25, 2022
0

Pennsylvania Reverses Decision on CBD Edibles  Cannabis Business Times Source link

States wrestle with chemically made THC

States wrestle with chemically made THC

by cannabisnews
March 25, 2022
0

Over the past few years, Jonny Griffis has invested millions of dollars in his legal marijuana farm in northern...

Next Post
Big Investor Moment: Recreational Pot

Big Investor Moment: Recreational Pot

Massachusetts Marijuana Delivery Starts Next Week: Patch PM

Massachusetts Marijuana Delivery Starts Next Week: Patch PM

RECOMMENDED

Valley News – Column: Small producers deserve direct access to market

Valley News – Column: Small producers deserve direct access to market

March 26, 2022

Decriminalization: The pathway to legalization and cannabis equity | Nikki Fried – South Florida Sun Sentinel

March 26, 2022
  • 22M Fans
  • 114 Followers
  • 650 Followers
  • 23.6k Followers

MOST VIEWED

  • US Hemp and Cannabis Industry Leaders to Participate with Government at Event Celebrating New Legalization In Costa Rica

    US Hemp and Cannabis Industry Leaders to Participate with Government at Event Celebrating New Legalization In Costa Rica

    0 shares
    Share 0 Tweet 0
  • Oklahoma Cannabis Pioneer Joins Forces with Budding Cannabis Brand Ganja Goat Guru

    1 shares
    Share 0 Tweet 0
  • New Jersey Begins Accepting Recreational Cannabis License Applications: When Will Dispensaries Open?

    0 shares
    Share 0 Tweet 0
  • Federal Marijuana Legalization Bill May Receive House Floor Vote Next Week, Sources Say

    0 shares
    Share 0 Tweet 0
  • Legalizing recreational marijuana in Florida

    0 shares
    Share 0 Tweet 0

Recent News

Valley News – Column: Small producers deserve direct access to market

Valley News – Column: Small producers deserve direct access to market

March 26, 2022

Decriminalization: The pathway to legalization and cannabis equity | Nikki Fried – South Florida Sun Sentinel

March 26, 2022
Will SAFE Banking Act help?

Will SAFE Banking Act help?

March 26, 2022

CATEGORY

  • Cannabis Business
  • Cannabis Laws
  • Cannabis News
  • Cannabis Retail
  • Legalization
  • Medical Marijuana

Contact Us

  • Privacy & Policy
  • About Us
  • Contact Us

© 2021 Copyright Cannabis News Daily

No Result
View All Result
  • Home
  • Cannabis News
  • Medical Marijuana
  • Legalization
  • Cannabis Business
  • Cannabis Laws
  • Cannabis Retail

© 2021 Copyright Cannabis News Daily